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Apollo Bay - Vintage Travel Poster by James Northfield

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This wonderfully nostalgic Australian art print designed by James Northfield, shows not only the landscape of the Great Ocean Road, but vividly recalls Australian culture in the golden age of the 1930s. The fashions of the interwar period are on full display in the charming illustration of a family enjoying a picnic near the popular Victorian seaside village of Apollo Bay. When it comes to a love of the great outdoors, Australian family values and aspirations have changed little since this poster first rolled off the presses almost eighty years ago and designer James Northfield captures the essence of this timeless holiday ritual set in the idyllic Victorian countryside.

One of Northfield's most accomplished images, the illustration combines a detailed rendering of the picnic, as well as carefully observed aspects of the landscape beyond. A must for anyone wanting a taste of Great Ocean Road nostalgia, this poster captures aspects of the Australian spirit and lifestyle to which we still aspire today.

© All Northfield images courtesy of James Northfield Heritage Art Trust
Text © Vintage Portfolio

Vintage Portfolio is Australia's leading producer of vintage travel posters and advertising posters from the 1930s, 1940s and beyond. The collection includes key designs by James Northfield, Australia's best-loved graphic artist of the era. We also carry a collection of modern subjects which lovingly revive the charm of 20th Century art and design.